Sarah Ireland Perfumes
Working with Sarah was a breath of fresh air.
As a ‘start-up’, Sarah was clear from the outset on what she wanted to create, emphasising the value she placed on creating her brand foundations.
We spent time together to identify Sarah’s story, thoughts and ideas into a concise brand positioning which exuded emotion and context.
Maintaining a consultancy role and steering the development of the visual aspects of the brand, Sarah was introduced to, and worked with designers and photographers from our collaborative band of experts. The result was the Sarah Ireland brand being featured in a premium perfume book, countless press articles and as a finalist in numerous national awards.